After a decade working in public service and digital communications, I started Votana Creative to bring that experience to small businesses and organizations that want to strengthen their digital presence. I combine data-driven strategy with hands-on creative work to help businesses more effectively communicate and connect with their audiences through digital platforms like social media and websites. 

I began my work at the National Institute of Allergy and Infectious Diseases (NIAID), part of the National Institutes of Health, by managing a single new Instagram account. Through consistent growth in engagement and followers, I was promoted to lead social media specialist and went on to develop and manage the institute's social media identity and strategy for 14 social media channels, with more than 300,000 subscribers. I coordinated content from over 10 internal groups, oversaw the creation and posting of more than 1,000 posts each year, and directly contributed to design, video editing, and overall content production.

During the COVID-19 pandemic, I coordinated several high-impact social media campaigns in collaboration with the White House and celebrities such as Steph Curry and Matthew McConaughey, helping to expand the institute’s reach and impact during a critical time. Beyond social media, I also managed the strategy and implementation of the institute’s email marketing program, which included 105 email lists and more than 2 million total subscribers.

Since starting Votana Creative, I've worked with organizations and small businesses to build, strengthen, and manage their digital presence. My work has ranged from supporting large organizations like Georgetown University Medical Center with social media management and digital analytics to smaller creative projects, including recording and editing YouTube videos and managing websites and blogs for independent creators. Whether you need ongoing marketing support or help with a specific project, Votana Creative is here to help you build a stronger digital presence and connect with your audience.

Contact us at VotanaCreative@gmail.com